Monthly Archives: August 2007

“This Is Not Going to Scale” (Rhetoric of Computation #1)

Preserved for its richness of examples of computational rhetoric and its imbrication with capital. Published in Wired 15:08 (Jul 24, 2007) How Madison Avenue Is Wasting Millions on a Deserted Second Life Frank Rose 07.24.07 | 2:00 AM Illustrations by Eddie Guy Embedding Ads Into Games Seemed Like a Good Idea For months, Michael […]

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